Sunghan RYU

Tenured Associate Professor SJTU E-mail: shryu@sjtu.edu.cn

Research Field: IT Innovation in Cultural and Creative Industry / Creative Entrepreneurship (Crowdfunding) / Digital Business & Online Platform Strategy / Digital Marketing & Customer Relationship Management / Business Analytics & Data Science

Research Field:

IT Innovation in Cultural and Creative Industry | Creative Entrepreneurship (Crowdfunding) | Digital Business & Online Platform Strategy | Digital Marketing & Customer Relationship Management | Business Analytics & Data Science

Overview:

Sunghan RYU is an associate professor at USC-SJTU Institute of Cultural and Creative Industry (ICCI) in Shanghai Jiao Tong University (SJTU). He is also the founding director of the Center for Digital Creative Enterprise Research and serves as the series editor for the Digital Entertainment series of SAGE Business Cases. He held visiting professor positions at the University of Southern California, US, Warwick University, UK, and Peking University, China. Before joining SJTU, he was a postdoctoral fellow at the School of Creative Media and Department of Information Systems, College of Business in the City University of Hong Kong.

His research and teaching interests include digital innovations in media and entertainment domains and effective digital technology applications in the creative entrepreneurial context. He is the author of the book “Beauty of Crowdfunding: Blooming Creativity and Innovation in the Digital Era” (Routledge, 2019). His research works appeared in top academic journals, including MIS Quarterly, Journal of Marketing, New Media & Society, Journal of Strategic Information Systems, International Journal of Electronic Commerce, Government Information Quarterly, and Harvard Business Review, and were presented at prestigious conferences such as ICIS, HICSS, Annual ICA Conference, and AOM Annual Meeting. He is the recipient of the 47th HICSS Best Paper Award, Research Fund for Excellent Young Scientists (RFIS-II) of National Natural Science Foundation of China (NSFC), International Association of Cultural and Creative Industry Research (IACCIR) Grants, HKUST-SJTU Joint Research Collaboration Fund, SJTU Global Strategic Partnership Fund, SJTU Candlelight Award (2nd Prize), SJTU Kaiyuan Top Faculty Award (Runner-up), SAGE Business Cases Editors’ Choice Award 2022, and other multiple grants/awards for both research and teaching.