Ke XUE, now is Vice Dean of ICCI. She obtained her   Master of Economics in Fudan University and Doctor of Management in Nankai   University. Then she worked as a post-doc in Management Science and   Engineering at Shanghai Jiao Tong University (SJTU) and in Business   Administration at Peking University.

She   received funding from New Century Outstanding Talent Support Program from   Ministry of Education. She was awarded March 8 Red Banner Holder from Shanghai Education System, Best   Paper Award from Ministry of Education, First Prize in the National Education   Scientific Research Innovation, Outstanding Academic Papers on 4th   Global Communication Forum, Journalism Award at Shanghai, Second Prize in   Teaching Achievement at Shanghai, “The Most Popular Teacher Award” of   Shanghai Jiao Tong University (SJTU), “The Prominent Teacher Award”, “The   Prominent Head Teacher Award”, etc.

She   led or participated in more than twenty programs, such as the Program of   National Social Science Fund Program, Program of Ministry of Education   Humanities and Social Science, Key Program of Shanghai Education Committee,   etc. She also participated in the brand consulting projects of China Unicom,   Microsoft China, SMG, etc.

She   has published eleven books and over fifty papers in Public Relation Review,   Journal of Quality & Quantity, Communication & Society, Journal of   Business Research, Journal of Shanghai Jiao Tong University (Natural   Science), Journalism and Communication, Journal of Tongji University, Chinese   Journal of International & Communication, Modern Communication,   Contemporary Communications, Journalism Review, Dongyue Tribune and other   SSCI, CSSCI, EI magazines. Her papers were cited by China Social Science Excellence many times.